Get instant access to step-by-step video training on QuickBooks Online, Profit First implementation, and The PEACE Strategy framework, PLUS join our monthly group coaching calls where you can ask questions, get feedback, and connect with other women entrepreneurs who are building businesses the life-first way.
This isn't just a course you buy and forget. It's an active community where you learn, implement, and grow—with support every step of the way.
Lock in $50/month for LIFE
(Only for the first 50 members)
After 50 members price increases to $75/month
⏰ 39 spots remaining
Earning $0-$200K annually and building your business
→ You're past the "just an idea" phase but not yet at $200K+
Overwhelmed by QuickBooks and don't know where to start
→ You know you SHOULD be using it but the learning curve feels steep
Curious about Profit First but need step-by-step guidance
→ You've heard about it (maybe read the book) but don't know how to
implement it
Tired of Googling answers and want a clear roadmap
→ You're done with random YouTube videos and want a structured system
Self-starters who learns well from video training
Want ongoing support without the cost of 1:1 coaching or done for you bookkeeping
Need accountability and community to stay on track
Building a business while juggling life (kids, job, etc.)
Want to implement Profit First the RIGHT way from the start
Value life-first business principles (no hustle culture here)
You're earning $200K+ and need strategic 1:1 support
→ Try our VIP day or Strategic Partnership
You want someone to "do it for you"
→ This is education + support, not done-for-you services
You're not willing to implement what you learn
→ Save your money if you won't take action
You need immediate 1:1 attention
→ Group coaching is once a month, not
daily access
Your membership gives you instant access to our complete training library, monthly group coaching, and a supportive community of women entrepreneurs—all for less than the cost of a weekly latte.
Everything This Offer Includes
MODULE 1: QuickBooks Online Mastery
📚 Video Training Library:
→ QuickBooks Online setup from scratch (even if you're terrified of
software)
→ How to categorize transactions correctly (no more guessing)
→ Running reports that actually tell you something useful
→ Reconciling your accounts (and why it matters)
→ Invoicing and payment tracking
→ Common mistakes and how to fix them
💡 What You'll Achieve:
✅ Confidence using QuickBooks (no more avoiding it)
✅ Clean, organized books (so you can make smart decisions)
✅ Time saved (no more manual spreadsheets)
✅ Tax-ready financials (your accountant will thank you)
MODULE 2: Profit First Implementation
📚 Video Training Library:
→ What is Profit First and why it works for women entrepreneurs
→ Setting up your Profit First bank accounts (step-by-step)
→ Calculating your Target Allocation Percentages (TAPs)
→ How to pay yourself first (even with irregular income)
→ Managing cash flow with Profit First
→ Troubleshooting common Profit First challenges
💡 What You'll Achieve:
✅ Profit First system fully implemented
✅ Paying yourself consistently (guilt-free)
✅ Clear understanding of your profit margins
✅ Confidence in your financial decisions
MODULE 3:
MODULE 3: The PEACE Strategy Framework
📚 Video Training Library:
→ The 5 Pillars of The PEACE Strategy (and how they work together)
→ Building a life-first business (not a life-stealing business)
→ Setting boundaries that protect your peace
→ Aligning your business with your values
→ Creating sustainable systems (no burnout required)
→ Measuring success beyond revenue
💡 What You'll Achieve:
✅ A business that supports your life (not steals from it)
✅ Clear boundaries around time and energy
✅ Sustainable growth strategies (no hustle required)
✅ Confidence that you're building it YOUR way
BONUS: Monthly Group Coaching Calls
🎙️ Live Group Coaching (Once a Month):
→ 60-minute live call with Kayla Caldwell
→ Hot seat coaching (bring your questions)
→ Troubleshooting and problem-solving
→ Community connection and support
→ Accountability and celebration
💡 What You'll Get:
✅ Direct access to a certified Profit First Professional
✅ Real-time answers to your specific questions
✅ Connection with other women entrepreneurs
✅ Accountability to keep you implementing
✅ Recordings if you can't attend live
BONUS: Private Community
👥 Members-Only Community:
→ Private space to ask questions between calls
→ Share wins and challenges
→ Get feedback from other members
→ Access to templates and resources
→ Exclusive member-only content
💡 What You'll Experience:
✅ You're not alone in this journey
✅ Learn from others' questions and wins
✅ Build relationships with like-minded women
✅ Get support when you need it most
Total Value Breakdown:
→ QuickBooks Online training ($297 value)
→ Profit First implementation training ($497 value)
→ The PEACE Strategy framework ($397 value)
→ Monthly group coaching ($197/month value)
→ Private community access ($97/month value)
No Commitment. Cancel at anytime.

When you Join:
✅ Instant access to all video training (watch at your own pace)
✅ Welcome email with getting started guide
✅ Invitation to private community
✅ Access to resource library (templates, checklists, tools)
Your First 30 days:
Week 1: Complete QuickBooks Online setup
Week 2: Set up your Profit First bank accounts
Week 3: Calculate your Target Allocation Percentages
Week 4: Attend your first group coaching call
Ongoing:
→ New training added monthly (always fresh content)
→ Monthly group coaching call (first Tuesday of every month)
→ Community support 24/7 (ask questions anytime)
→ Member-only resources and bonuses
Cancel Anytime
→ No contracts, no commitments
→ Cancel with one click (no hoops to jump through)
→ Keep access through the end of your billing period
→ Re-join anytime if you change your mind

As one of the Top 25 Up & Coming QuickBooks ProAdvisors and a certified Profit First Professional (one of only 500 in the U.S.), I created The PEACEful CEO Program because I believe every entrepreneur deserves access to expert financial
education and support—regardless of budget.
Profit First Professional
Quickbooks Pro Advisor
Author of Build the Business that Loves YOU Back: The PEACE Strategy
Everything in Monthly Membership
Get 2 months Free
BONUS: 1 60 min 1:1 strategy Call with Kayla
Founding Member Lifetime rate Locked in Forever
Monthly Group Coaching Call
Private Community Access
Profit First & The PEACE Strategy framework & tools
Cancel at anytime, Month to Month with no Commitment
About the Membership
Great question! Most courses give you content and leave you to figure it out alone. The PEACE Strategy Membership gives you content PLUS monthly group coaching calls where you can ask questions, get feedback, and connect with other women entrepreneurs. You're not alone—you have ongoing support and community.
Perfect! This membership is designed for beginners. We start from scratch and walk you through every step. You don't need any prior knowledge—just a willingness to learn and implement.
This membership is great for you, too! You can skip the QuickBooks basics and focus on the Profit First and PEACE Strategy modules. Plus, you'll get support on the monthly coaching calls to troubleshoot your specific challenges.
It's self-paced, so you decide! Most members spend 2-4 hours per month watching training videos and implementing what they learn. The group coaching call is 60 minutes once a month (recordings available if you can't attend live). This is designed for busy women entrepreneurs—no overwhelm required.
No problem! All calls are recorded and uploaded to the membership portal within 24 hours. You can watch on your own time and still submit questions in advance for Kayla to answer during the call.
Absolutely! If you decide you want more personalized support, you can book a 90-Minute
Strategy Session ($497), VIP Intensive Day ($1,497), or Strategic Partnership ($1,200-$1,500/month) anytime. As a member, you'll get priority booking and special discounts.
YES! If you join as one of the first 50 members, you lock in $50/month for as long as you remain an active member. Even when we raise the price to $75 (after 50 members) and $100 (after 100 members), you'll still pay $50/month. It's our way of rewarding early supporters.
You can cancel anytime with one click—no contracts, no commitments, no hoops to jump
through. You'll keep access through the end of your current billing period. And if you
change your mind later, you can re-join anytime (though you'll pay the current rate, not the Founding Member rate).
Nope! This membership is for business owners, not coaches or advisors. You don't need any certifications—just a desire to learn and implement Profit First in YOUR business.
That's what the private community is for! You can ask questions anytime in the members-only space, and Kayla or other members will respond. You're never stuck waiting for the next call.
Yes! If you join and within the first 30 days decide this isn't for you, just email us and we'll refund your first month—no questions asked. We want you to feel confident in your investment.
Only until we hit 50 members. After that, the price increases to $75/month for the next 50 members, then $100/month after 100 members. We're currently at 11 members, so there are 39 Founding Member spots remaining.
[Kayla] helped me to feel confident about my small business finances without making it overwhelming. She is responsive, highly knowledgeable, and has been an amazing resource to have in my corner. As a profit first professional she teaches you the best methods for what you want out of your business and how to make it work for your goals. Highly recommend!
Kayla is THE BEST! When I found her I was just looking for bookkeeping services, but signed on for Profit First coaching to get a better handle of my business finances. Best investment ever! I went from totally lost around my biz finances to feeling excited and empowered! Best feeling ever! Kayla is the GOAT and one of the best investments I've made in myself and my biz to date!
I appreciate the regular reports from Kayla to let me know exactly where my business financials stand. As a professional in the fitness industry, Kayla has been a huge asset to my business as she understands the industry I am in. I cannot recommend [Kayla] enough.
Lindsay B.
Guided Arrows
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Laura V.
Your Sober Pal
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Ideal Strength & Performance
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Operations Coordinator
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